Stephanie Bezuidenhout's profile

D&AD Awards - It's nice that

One of the briefs for the awards in 2013 was It's nice that. A company based in london that showcase work in various creative fields on their website and in their print magazines. They wish to reconnect with their original audience being students. The brief was to conceptualise a campaign that would do this. The following files were used for my deliverables as entry to the competition. 
 
It’s nice that will create art/illustrations on London campuses in ordinary places to carry the message that beauty and creativity can come from anywhere and anyone. The campaign will ask students to look for these creative spots and post photo’s of these on twitter, as well as tweeting where they think would be a unique place for art on campus. The students with the most finds and the best idea will be featured in the
magazine and website.
 
HAND OUT DROP CARDS LEADING TO VIDEO
CAMPUS POSTERS LEADING TO VIDEO
VIDEO TO EXPLAIN CAMPAIGN AND LEAD TO SOCIAL MEDIA PAGES
EXAMPLES OF HIDDEN CREATIVE SPACES TO BE DISCOVERED
D&AD Awards - It's nice that
Published:

D&AD Awards - It's nice that

Campaign project for D&AD Awards

Published: